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Service Management: Operations, Strategy, Information Technology (Custom Edition for Baruch College), by James A. Fitzsimmons, Mona J. Fit
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The eighth edition continues to acknowledge and emphasize the essential uniqueness of service management. The text is organized in four parts: Part One: Understanding Services, which provides a historical context as well as distinguishes the distinctive characteristics of service operations; Part Two: Designing the Service Enterprise, which covers designing the service enterprise to support the competitive strategy; Part Three: Managing Service Operations that details topics such as Managing Capacity, Demand and Waiting Lines and Service Supply Relationships and; Part Four: Quantitative Models for Service Management that addresses forecasting and managing service inventory.
- Sales Rank: #2014843 in Books
- Published on: 2014
- Number of items: 1
- Binding: Paperback
- 524 pages
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